Tomb Of Akhenaten

How to play Tomb Of Akhenaten

“Not making the product available across all game suppliers and all product verticals would be a massive missed opportunity,” Wilson explains. “Wherever you can have a player placing a bet, give them the opportunity to win on the jackpot engine because it is such a sticky product.”

A branded jackpot also gives operators a visible identity across content they did not create, turning third-party games into something closer to their own ecosystem.

“There’s this huge, proven revenue opportunity, but it’s also about continuity of the brand that exists across the whole platform and the whole offering,” Wilson adds.

How to play Tomb Of Akhenaten

One of the founding members of the ARGN is GamblePause Initiative Africa, founded by Ladipo Abiose Akolade.

Akolade said the ARGN was established to address the fragmented nature of responsible gambling efforts across Africa and create a platform for greater collaboration between organisations working in the space.

“ARGN was created because problem gambling is becoming a bigger issue across Africa and most responsible gambling efforts still happen within individual countries,” Akolade tells iGB. “While many organisations are doing great work, there has been limited opportunity to learn from each other, share research, or work together on common challenges.

How to play Tomb Of Akhenaten

Other estimates are considerably higher, illustrating how difficult the market is to measure. As an example, separate research from Gaming Compliance International put the value of unregulated online gambling at $5.9 trillion in wagering value in 2025, while estimating that unregulated operators accounted for 78% of global online gaming GGR.

Another report, commisisoned by Euromat, estimates that Europe’s black market has sustained a compound annual growth rate of 18% between 2019 and 2026, and will be worth up to €13 billion by the end of the year.

For enforcement authorities, however, the challenge is not simply estimating its size. It is keeping track of an ecosystem that can continually change domains, infrastructure and acquisition channels. That is where Madsen sees Trace2Trace fitting in.